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Menu insights: chocolate

Chocolate is found on 32% of menus and more data from research firm Food Genius.

Becky Schilling, Group Content Director/Editor-in-chief

July 22, 2014

1 Min Read
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Here are some chocolate menu insights from Food Genius, the Chicago-based food research company.

  • Candies and confections, like chocolate, are the most common ingredient across multiple menu segments in the dessert category.

  • Chocolate is found on 32% of all menus and is found at 63% of locations nationwide. Four percent of all dishes available nationwide mention the term "chocolate."

  • Chocolate is found on 54% of dessert menus and is found at 81% of locations nationwide that have a dessert menu.

  • White chocolate is found on 5% of dessert menus and is found at 12% of locations nationwide that have a dessert menu.

  • Dark chocolate is found on 4% of dessert menus and is found at 5% of locations nationwide that have a dessert menu.

  • The average price of a menu item that mentions the term "chocolate" is $6.58 nationwide.

  • At both chain and independents restaurants, the top dishes that mention chocolate are as follows: cake (found on 52% of menus), ice cream (34%), cookie (14%), brownie (12%), pancake (9%), sundae (8%), pie (8%), pudding (7%), shake (6%), tiramisu (5%).

This data is for commercial foodservice locations only. This data from Food Genius is culled from explicit attributes on foodservice menus, which are collected by Food Genius on a quarterly basis. This data is for commercial foodservice locations only.

About the Author

Becky Schilling

Group Content Director/Editor-in-chief

Becky Schilling is Food Management’s editor-in-chief, and the group content director for Informa’s Restaurants and Food Group, managing editorial for digital, print and events for Nation’s Restaurant News, Restaurant Hospitality, Food Management and Supermarket News media brands. Becky holds a bachelor's degree in journalism from Texas A&M University and a master's degree from the Medill School of Journalism at Northwestern University. Before joining Food Management in 2014, Becky was with FoodService Director magazine for seven years, the last two as editor-in-chief. Becky is a history nerd and a sports fanatic, especially college football—Gig'em Ags—and tennis. A born and raised Texan, Becky currently resides in New York City.

Becky Schilling’s areas of expertise include the onsite foodservice industry (K-12 schools, colleges and universities, healthcare and B&I), foodservice menus, operational best practices and innovation.

Becky Schilling is a frequent speaker at industry events including The Association for Healthcare Foodservice (AHF), The National Association of College & University Food Services (NACUFS) and The Society for Hospitality and Foodservice Management (SHFM).

Becky Schilling’s experience:

Group Content Director, Informa Restaurant & Food Group (Feb. 2020-present)

Editor-in-chief Food Management (Nov. 2014-present)

Director of Content Strategy & Optimization, Informa Restaurant & Food Group (March 2019-Feb. 2020)

Editor-in-chief, Supermarket News (April 2019-March 2019)

Executive Editor, Supermarket News (July 2016-April 2017)

Editor-in-chief, FoodService Director magazine (March 2013-Oct. 2014)

Managing Editor (FoodService Director magazine (March 2012-March 2013)

Associate Editor (FoodService Director magazine (Nov. 2007-March 2012)

Contact Becky Schilling at:

[email protected]

@bschilling_FM

https://www.linkedin.com/in/becky-schilling-39194ba/

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