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Patina Restaurant Group is getting back to the stand-alone restaurant game

The contract-management company has long been known for signature restaurants in cultural, sports and entertainment venues. Now, Patina is planning to launch a brasserie chain with worldwide potential.

Lisa Jennings, Executive Editor

July 24, 2024

4 Min Read
Patina Restaurant Group is getting back to the stand-alone restaurant game
The latest venues to open this year is the trio Centrico, Paseo and Tiendito at Downtown Disney in Anaheim, California. | Photo courtesy of Patina Restaurant Group

After 35 years of building restaurants within high-profile cultural and entertainment venues, Patina Restaurant Group is getting back into the free-standing restaurant game.

Owned by contract-management company Delaware North, Patina Restaurant Group is known for its collection of roughly 30 bi-coastal restaurants, from the elegant Lincoln Ristorante in New York’s Lincoln Center, to the high-volume, totally immersive Space 220 at Epcot in Walt Disney World.

Earlier this year, the group brought Michelin-starred Mexican chef Carlos Gaytán to Downtown Disney in Anaheim, California, with the opening of three concepts: Paseo, Céntrico and Tiendita, and that side of the business continues to grow.

Paseo

The interior of Paseo in Downtown Disney. | Photo courtesy of Patina Restaurant Group

Patina in January named a new president: John Kolaski, the former CEO of Los Angeles-based K2 Restaurants, who now oversees the restaurant division, as well as Patina Catering.

(The group also has a broad sports portfolio (led by Jamie Obletz) with foodservice operations for events like the Ryder Cup, the PGA and stadiums across the country.)

Meanwhile, Patina is developing an American brasserie concept that will debut in New York next year. The name and details have not been finalized, but it will be the first free-standing concept launch for the company in some time.

Kolaski said it will likely be in a high-volume location, and will position as a frequent-use kind of restaurant, where guests might enjoy a weeknight dinner, a group event or brunch on a weekend.

“This brasserie is really going to be the launch for Patina Restaurant Group of a brand that we look to expand worldwide,” he said. “We are incredible curators of unique experiences. You can see across our portfolio, from the cultural institutions to Disney to the incredible environments in which we operate, we tend to have a more one-off approach to what we’ve done. And the American brasserie is really going to take the value and the learnings of our 35-year history and apply it to growing a brand that we can scale.”

Of course, Patina has long operated free-standing restaurant concepts, like Nick & Stef’s Steakhouse in downtown Los Angeles. The company was founded in 1989 by acclaimed chef Joachim Splichal, who founded the acclaimed restaurant Patina in Westside Los Angeles, later moving it into the Walt Disney Concert Hall in 2003.

Splichal then built Patina Catering, which was known as the official caterer for some of the city’s most-glamorous events, from the Emmy Awards to the Oscars. In 1999, Patina Group merged with the long-established Restaurant Associates, based in New York, which was known for creating unique  restaurants in venues like Lincoln Center and the Metropolitan Opera House, the Empire State Building and more. Delaware North acquired a majority stake in Patina Restaurant Group in 2014.

Now the vast majority of Patina’s concepts are in highly trafficked locations, like several outlets at the Italy pavilion at Epcot, and Banners Kitchen & Tap next to TD Garden in Boston.

Kolaski estimates the company’s space-themed restaurant at Epcot in Orlando—serving upscale, contemporary fare aboard the fictional Centauri Space Station—is one of the busiest restaurants on the planet, averaging about 1,400 people per day with about 360 seats, for example.

Space 220

Space 220 in Orlando's Epcot Center imagines what dining in a space station would be like. | Photo courtesy of Patina Restaurant Group.

Similarly, the new Centrico on the West Coast, which opened literally in the center of Downtown Disney in April, is already serving about 1,200 margaritas a day in an all-outdoor setting.

Paseo is a more elevated experience, with a menu that evokes Gaytan’s childhood in Mexico. Dishes include the pork dish cochinita pibil; roasted octopus with creamy tuna aioli, or mussels with saffron, chorizo and pickled jalapenos.

Tiendita, meanwhile, is a more quick-service option with self-service kiosks and counter service.

There’s more in the works. Patina also handles foodservice for the LA County Museum of Art, known as LACMA, which is undergoing a $700 million renovation, including new dining outlets, that is scheduled to be completed in 2026.

Fundamentally, consumers are looking for more elevated experiences at captive-audience venues, whether it’s a performing arts hall or sports stadium, from the quality of the food and drink to details like the fabric on chairs, how liquor bottles are displayed on the bar, or greenery around the space, said Kolaski.

“They’re comparing a Saturday night at an event with a Saturday night that they could go to an incredible Michelin-starred restaurant,” he said. “You’re spending that type of money.”

But Kolaski said there’s also the need to meet consumers at all price points at these kinds of venues.

“You can’t be everything to everyone,” he added, “But we want guests to feel they get value out of the experience.”

UPDATE: This article has been updated to clarify John Kolaski's role.

About the Author

Lisa Jennings

Executive Editor, Nation's Restaurant News and Restaurant Hospitality

Lisa Jennings is executive editor of Nation’s Restaurant News and Restaurant Hospitality. She joined the NRN staff as West Coast editor in 2004 as a veteran journalist. Before joining NRN, she spent 11 years at The Commercial Appeal, the daily newspaper in Memphis, Tenn., most recently as editor of the Food and Health & Wellness sections. Prior experience includes staff reporting for the Washington Business Journal and United Press International.

Lisa’s areas of expertise include coverage of both large public restaurant chains and small independents, the regulatory and legal landscapes impacting the industry overall, as well as helping operators find solutions to run their business better.

Lisa Jennings’ experience:

Executive editor, NRN (March 2020 to present)

Executive editor, Restaurant Hospitality (January 2018 to present)

Senior editor, NRN (September 2004 to March 2020)

Reporter/editor, The Commercial Appeal (1990-2001)

Reporter, Washington Business Journal (1985-1987)

Contact Lisa Jennings at:

[email protected]

@livetodineout

https://www.linkedin.com/in/lisa-jennings-83202510/

 

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