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Increase profits with premium menu ingredients

Operators can use the premium positioning of wild ingredients to command a higher price point on menus.

April 28, 2017

1 Min Read
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From Wild Blueberries.

Consumers perceive wild ingredients, such as wild blueberries, as premium items that enhance the value of menu items. What's more, premium ingredients can command a higher price, making these items a win-win for both guests and operators.

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