FM Top 50 2015: No. 39 Sterling Spoon Culinary Management
March 11, 2015
2014 Revenues: $39,000,000
In 2014, Sterling Spoon introduced a quarterly celebration/promotional strategy that focuses on on limited time only product offerings in its cafes, leveraging its commercial restaurant expertise to create "new news" for guests and centering on on the seasons and ingredients that are at the peak of ripeness and freshness. All the promos increased check average, participation sales from a range of 15% to 40% throughout the system.
Also in 2014 the company continued its “best in class” employee development program to ensure that its infrastructure is prepared for growth and its staff committed to the company’s guiding vision, values and principles. In its recruiting it looks for individuals who consistently display an “ownership” mentality.
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Quick Looks
Sterling Spoon is headed by John Metz, Jr., son of Metz Culinary Management (#16 above) founder and current chairman John Metz, Sr., but it operates as a completely independent company, hence its separate listing here. Sterling Spoon operates a number of commercial restaurants along with managing dining for B&I clients.
GENERAL INFORMATION
Sterling Spoon Culinary Management
ATLANTA
Contact Information
4470 Chamblee Dunwoody Rd. Suite 465, Atlanta, GA 30338
(678) 395-7066
sterlingspoon.com
FINANCIAL INFORMATION
Revenues
2014: $39
2013: $37
2012: $37
No. of Contracts
2014: 17
2013: 16
Business Mix:
Dining Operations (86%), Catering (10%), Office Coffee (2%), Vending (2%)
Segments Served:
B&I (100%)
TOP EXECUTIVE
John Metz, Jr., CEO
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