Herbals and florals

Lavender, hibiscus, elderflower, jasmine, rosemary and mint are infusing beverages with herbal and floral notes. In addition to their more delicate flavor, herbal ingredients convey healthfulness and create craveability with 37% of consumers, finds Technomic’s Flavor Consumer Trend Report. The report also predicts that floral flavors will be an area of opportunity with the growing interest in plant-based products.

19. Elderflower

+50%

The Florist’s Tonic mocktail with elderflower tonic at
Punch Bowl Social

20. Lavender

+12.5%

Iced Honey lavender Latte at
Biggby Coffee

21. Seedlip (Herbal alcohol-free spirit)

+100%

Spring and Tonic with seedlip green at
The NoMad

Source: Technomic Ignite menu data