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Flavors to Watch 2020

Crafted coffee

12  of  20
Crafted coffee
In general, bolder coffee formats are trending, with strong espressos, cold brews and Americanos on the upswing.Illustration by Sarah Becan

In general, bolder coffee formats are trending, with strong espressos, cold brews and Americanos on the upswing. But mocha—a blend of chocolate and coffee— is also growing as a flavor in hot and iced coffee. Technomic finds that younger consumers seem to prefer sweeter, dessert-like flavors in their coffee drinks: 43% of 18- to 34-year-olds find mocha appealing, and 49% favor caramel. 

25. Cold brew

+10.7%

Housemade cold brew at
Bonefish Grill

26. Americano

+3.5%

Americano at
Corner Bakery Cafe

27. Latte

+2%

Oat Milk Draft Latte at
La Colombe

Source: Technomic Ignite menu data

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