Grains and Flatbreads Deliver Health at Hallmark
New concepts help employees achieve health goals. Two new concepts at Hallmark Co. headquarters—a grain bar and a flatbread station—offer healthy options to encourage customers to improve their diets, according to Christine Rankin, corporate foodservices manager. Rankin says health and wellne
KANSAS CITY, Mo.—Two new concepts at Hallmark Co. headquarters—a grain bar and a flatbread station—offer healthy options to encourage customers to improve their diets, according to Christine Rankin, corporate foodservices manager. Rankin says health and wellness has become a major focus at the account in recent years.
“We just launched our second year of Hallmark Health Rewards, which is a health incentive program where employees can earn up to 250 points or $250 every year by making healthy choices in three categories,” Rankin says. “You can earn points by going for your requisite wellness screenings at the doctor or dentist. The second category is getting educated. The third category is you can earn points for diet and exercise.”
To contribute to this program, Rankin says her department has been coming up with new ways to offer healthier offerings. The department decided to focus on grains because of their superfood properties.
The grain bar has been integrated into a station called Creative Cuisine, which rotates on a weekly basis. The grain bar was installed as one of the concepts that rotates in and out. Customers choose one of three grains as the base of their dish. Monday, Wednesday and Friday offers one set of three grains, and Tuesday and Thursday offers a different set of three grains.