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Flavor—and function—on the move
These 10 attributes are the most important to college students when choosing snacks, according to Technomic’s 2017 College and University Consumer Trend Report.
FSD Staff
September 15, 2017
1 Min Read
Taste may reign supreme when college students choose their next snack, but operators should also pay attention to factors such as price and portion size. Here are the most important attributes students consider when choosing snacks, according to Technomic’s 2017 College and University Consumer Trend Report.
Taste: 78%
Ability to satisfy my appetite between meals: 67%
Price: 64%
Portion size: 54%
Familiarity: 46%
Overall nutrition value: 40%
Protein content: 36%
All-natural ingredients: 29%
Fiber content: 27%
Uniqueness: 24%
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