PMA Adds to Science and Tech Team
The Produce Marketing Association (PMA) has added Dr. Jim Gorny in the new position vice president of food safety and technology
April 17, 2013
The Produce Marketing Association (PMA) has added Dr. Jim Gorny in the new position vice president of food safety and technology, starting on May 1. In his role, he will strengthen PMA’s initiatives to build member value in the areas of science and technology, including food safety research, biotechnology, agricultural innovations, process and packaging technology and environmental sustainability. In addition, Gorny will continue his long-standing role with the Center for Produce Safety at the University of California at Davis.
“Since 2008, PMA has been investing resources in the area of science and technology as part of a long-term strategy to provide members with essential value as the industry’s needs continue to evolve,” says Jan DeLyser, vice president of marketing for the California Avocado Commission and chairman of PMA’s Board of Directors. “Jim’s passion and industry expertise complements and further strengthens our dynamic, talented, and highly-respected staff team – and his hiring comes at a time when PMA’s role of informing and educating diverse audiences, including regulators and researchers, has become increasingly important.”
DeLyser adds, “Jim’s established relationship with CPS from his days as the executive director of the Postharvest Technology Research and Information Center at the University of California, Davis, also adds to PMA’s continuing commitment to CPS. Not only has PMA contributed $3 million to CPS over the last six years but also much of the time of our Chief Science and Technology Officer, Dr. Bob Whitaker, who has provided crucial leadership to CPS as chair of its Technical Committee, the committee responsible for directing all critical research activities.”
Gorny joins the team with Johnna Hepner, director of food safety, Ed Treacy, vice president of supply chain efficiencies, and will report to Whitaker. After an initial orientation phase at PMA’s headquarters in Newark, Del., Gorny will return to his home base in California.
“Jim’s addition to the team is another step in an ongoing effort to respond to the needs of our members with the creation of relevant value,” says Whitaker. “This is another part of PMA’s educational focus, not only in food safety, but in science and technology. It also connects directly to our strategic initiatives to develop industry talent and globalize PMA’s science and technology practice. Jim, by nature, is an educator and scientist, making him a natural fit to fulfill this role.”