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marketing

Steal This Idea

Fresh from the National Restaurant Show: 4 restaurant ideas to steal to capture Gen Z diners

By Benita Gingerella on May 20, 2024

Take a page from the "cool kid" restaurant chains on how to attract this young generation of diners.

Sustainability

What's in store for Earth Day 2024 in on-site foodservice

By Reyna Estrada on Apr. 18, 2024

Earth Day 2024 is quickly approaching. Here’s a look at how the on-site industry is celebrating.

Operations

5 marketing ideas for the month of April

By Reyna Estrada on Apr. 01, 2024

While April might bring showers, along with the month's arrival are several food-centric holidays. From National Caramel Day to National Pretzel Day, here’s a look at five marketing opportunities in the coming weeks.

Operations

5 marketing ideas for the month of March

By Reyna Estrada on Feb. 29, 2024

Spring is in the air as March nears and there are a plethora of food-centric holidays coming up. From St. Patrick’s Day to National Meatball Day, here are five marketing opportunities for the month of March.

Menu

How BurgerFi and Anthony's Coal Fired Pizza are generating menu buzz

By Patricia Cobe on Jan. 25, 2024

CMO Cindy Syracuse differentiates the brands through strategic menu promotions in the crowded burger and pizza segments.

Operations

4 marketing ideas for the month of January

By Reyna Estrada on Jan. 02, 2024

January is full of food centric holidays and of course it’s the beginning of a new year. From National Popcorn day to National Croissant Day, here’s a look at four ways to engage diners in the coming weeks.

Operations

6 marketing ideas for the month of December

By Reyna Estrada on Nov. 27, 2023

With winter and the holiday season right around the corner, there’s a variety of ways to engage diners in the coming weeks. From Christmas and Hannukah to National Hot Chocolate Day, here are 6 Marketing ideas for the month of December.

Operations

6 marketing ideas for the month of November

By Reyna Estrada on Oct. 30, 2023

From National Sandwich Day to Thanksgiving, here’s a look at six ways to engage diners in the coming weeks.

Operations

How a new dining initiative at Nicholls State University is helping train the next generation of marketing professionals

By Reyna Estrada on Oct. 20, 2023

Street Teams allows students to connect with their peers and gain valuable marketing experience.

Operations

6 marketing ideas for the month of October

By Reyna Estrada on Sep. 25, 2023

From National Chocolate Cupcake Day to National Apple Day, consider these chances to engage diners in the coming weeks.

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